For those outside archaeology, today’s news story about the death of Khaled al-Asaad might not mean much. The place Mr. Asaad had dedicated his life to, Palmyra, is half a world away. And until ISIS started destroying its ancient statues, many may not have known where or what Palmyra is. The Importance of Place by firm Principal, Michael Striker, provides insight into why what is happening on the other side of the globe is so important to the human family.